Here is one thing I keep questioning. I keep going over it in my mind and it just keeps drifting into my thoughts. Do writers need a niche to be successful?
The thing is, I don’t have a niche. I don’t even know where I would start. I like to write on many different topics – actually, a lot of times I choose to write about things that I know nothing about, just to gain more knowledge and broaden my horizons.
Of course, there are topics that I choose to write about more often than others, but that’s mostly because I have the most experience in those areas and therefore the articles are easy for me to research and write. The closest thing I can think of as being my niche would be event planning or marketing writing. However, that doesn’t mean I can’t write on other topics. When I look for clients or jobs, I look at each option separately, I think about what they are asking for and if I think I would be able to meet their needs. If I think I am a good fit for a client or a job, I apply.
I’ve read lots of articles and blog posts lately on choosing a niche. They all recommend that you select what you like to write about, research the topic and then select a way to make yourself unique in that niche. First of all, I like to write about almost anything, so that leaves me pretty open. Every topic I think might be a good fit seems to be overly crowded and it seems very difficult to make one self stand out. Not that I’m not up for the challenge, but is it worth it? Or would I be better off getting experience in lots of areas, while working on developing a brand for myself as a good, reliable and easy to work with writer?
Sure, there are writers out there that have created a great niche for themselves, but a lot of times it seems like they didn’t necessarily go out looking for a niche, it just kind of evolved. So maybe, I’m just over thinking this. Maybe if I’m meant to have a niche, it will evolve over time and when I realize what it is, then I can work on developing it. Until then, I think I’ll keep my options open, I don’t think it hurts my chances of making it as a writer to have experience in many topics.
What is your niche? How did you find it and develop it?