What happens when you depend too heavily on a content site?

LaptopI started my freelance writing career years ago with clients here and there, but if I’m really honest my writing career actually began earning me a livable wage when I began writing for several content sites. In fact, the work I was getting from several content sites allowed me to save enough money to leave my full time job in July and pursue freelance writing full time. As you can imagine, I have a lot of love for content sites. But this post isn’t about how happy I am with content sites, it’s more about how they can make you lazy.

Writing for several content sites gave me a base in which to grow my talents and my income. That being said, soon after I left my full time job one of the content sites I had been writing for dried up and eventually went away. Then I was left with just two – one that provided more than enough work and one that was hit or miss. I still write for both, but the one that was providing more than enough work has started to fade. Now all of a sudden, I have a slight problem. You see, part of my work load is in the form of private clients and part is from said content site. So what happens when this site doesn’t provide as much work as it once did? Well, I have been forced to re-evaluate and look at what I’m really working towards here. Do I want to work for content sites forever? No! That was never my intention, but the content sites have made me lazy.

I have always struggled with putting myself out there and finding more private clients. I would think to myself, why should I when I can make quick money writing for a content site? But the problem is that my work isn’t really being recognized – frankly, it’s not my best writing and it’s not like I am reaching for better by being stuck in the content site rut. Nor does writing for a content site give me much networking opportunities. What started out as my safety net has turned into the thing that is holding me back.

It has become very apparent to me in the last few weeks that while I have a steady flow of private clients, I haven’t been putting myself out there, I haven’t been networking like I should, I haven’t been searching for new opportunities and I haven’t been reaching for better. All because I can sit at home and churn out article after article for quick pay, but at the cost of zero networking opportunities, not many usable clips and no improvement to my writing skills. Plus, when those articles become less available, then I am left struggling to meet my income goals.

While content sites will probably never go away and I could probably find another one tomorrow that would supplement my income, I don’t want to rely on them anymore. I want any income that comes from content sites to be extra income – not depended on income. My solution? Tomorrow I start hitting the job boards again, I start networking more than I have been, I start querying magazines again and I put myself out there like I used to before I got comfortable and lazy working on content sites. My new goal is to fully support myself on private clients. I’ll let you know how it goes!